Estimated reading time: 20 minute(s)
In this blog post we will cover what blogging is all about and how the money is actually generated. If you think blogging is an easy career path, guess again!
Exploring the World of Online Blogging. Many are drawn to the potential of online blogging as a career.
But what exactly is it?
In simple terms, a blog is an informational website that facilitates discussion and allows readers to leave comments. They often exist to increase network traffic, build reader engagement and bolster brand recognition; think of them as a business’s public voice.
Each post typically comprises 1500 words in order to be indexed by Google and other search engines.
There is also Micro-blogging on social media sites such as Twitter which delivers condensed posts. Blog posts primarily contain text, images, and/or video content. So I hope you like creating engaging digital content and can write a captivating discussion that readers will be interested in. Most blogs fall into a specific category or niche and rely on heavy network traffic to be successful.
What is Blogging?
A blog (a truncation of “weblog”) is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts).
Read more on Wikipedia
This career may be difficult but it is 100% work from home and most duties can be performed and completed from a mobile device!
Blogging As An Online Career
Blogging as an online career can be very difficult. In modern times and in most cases blogs are run by a group of individuals, but if you are willing to put in the long hours it can be managed by an individual. Don’t go thinking that all you have to do is write 1,500-word blog articles and you’ll start generating money. That is totally wrong. To make earnings through blog writing you still need to sell content or merchandise to your readers. There is a wide range of things to charge for, but alternatively, you could offer content for free and receive your payment based on the number of viewers that engaged or streamed the content. The more network traffic to your website the higher the potential earnings will be, you’ll start growing your website’s Alexa Rank which will help you land sponsorship deals or partnerships with other companies. You will need to have your blog go through a complete monetization process in order to increase your revenue streams.
Certain educational qualifications or skills may be required depending upon the employer for those who wish to make a career out of this creative industry. Pay for bloggers will vary based on experience, following, subject matter, and specialties – with top bloggers earning hundreds of thousands of dollars annually. Generally speaking, their responsibilities include: generating engaging content; designing web pages; developing marketing strategies; maintaining websites; attending meetings/events (virtual or otherwise); monitoring visitor metrics, and replying to customer inquiries.
Some Skills Required:
- Moderate Writing Skills
- Knowledge of Website Building and Design
- Knowledge of the Internet, the specific Niche, and any skills required to be an expert in said niche
- Knowledge of SEO, Keywords, and building Backlinks
- Graphic Design Skills (Skills in 3D animation preferred, but not required)
- Knowledge of Online Business Practices
- Social Media Management and Customer Engagement Strategies
- Digital Marketing and Networking Skills
- Time Management and Schedule Management
There are a few different styles that you can blog in. The easiest is to get hired as a blogger for a company in which you could get paid hourly or per post. The other method would be blogging as self-employment or under a business account. It all depends on the amount of effort, responsibilities, and payment preferences.
How Much Money Do Bloggers Make?
The average blogger will earn $45,000/year. With most bloggers earning somewhere between $38,440 to $51,906/year. It is possible to earn $300,00/year but there are a lot of variables that can influence how much money that can be earned from blogging.
Read more on Ryrob.com
The amount of money you make will depend mostly on your monetization strategy, quality of content and merchandise, and network traffic.
Job Duties
The primary tasks that a blogger is responsible for include:
- Conduct Research and study competition
- Create engaging and click-worthy headlines
- Write and edit blog posts on a scheduled reoccurring basis
- Maximize SEO and perform Keyword Research
- Edit and Manage the Website
- Create appealing graphic visuals and list alt-image text
- Create audio/video content for streaming services
- Manage Social Media Profiles – Post links to blog content, Turn viewers into followers, Engage with followers, Charge for services – content – merchandise, Network with potential sponsors, Utilize monetization features, Promote sponsored content
- Email Marketing
- Increase Alexa Rank and network traffic
- Sell Services, Premium Content, and Merchandise
- Read and Respond to Emails and Direct Messages
- Affiliate Marketing
- Increase Backlinks
- Obtain Partnership Deals
- Write and manage newsletter
- Paid Advertising
- Managing Inventory, Packaging, and Shipping
- Increase Brand Awareness and protect intellectual property
- Increase monetization income streams
Learn About Blogging
WordPress is one of the most popular blogging websites and hosts nearly half of the websites on the internet. They offer a free online course, which comes with a certificate. Also to earn a $25 credit towards WordPress premium services sign up using our link here.
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